The internet is an excellent place to discover photography from all over the world but one thing that many contemporary online platforms obscure—Facebook and Instagram in particular—is the fundamental importance of size.

Once you begin to translate "pure" (i.e. digital) images into printed photographs, the differences make themselves readily apparent. Some photographs call out to be LARGE—rich details, expansive scope and scale, a sense of wonder and immersion. Others ask for more intimate dimensions, creating a direct and personal connection between the viewer and the piece of work. 

In the future, we are planning to play and experiment even more with a wide variety of sizes, but for our first sale, we are currently offering photographs in the following formats:

-Classic: 40x30cm or 50x40cm
-Large: 80x60cm

In the case of every single photograph we are offering, the size has been decided only after careful consideration from our curatorial team and in close collaboration with the photographer. We want to be sure that the final pieces are printed at the dimensions which best suit the work!

To give you two examples, here are a pair of photographs from the first sale which really demanded distinct treatment.

Halo by Diana Bagnoli, available in our Large size (80x60 cm)

Moroccan Dream by Bredun Edwards, printed specifically at 40x30 cm

If you're curious to learn more about our printing process, you can read about our partnership with the legendary photo lab PICTO. And, of course, don't miss out on our first sale, "Always a Beginner," ending on February 14th!

—Team behindthefra.me


Behind The Frame: Magazine

About Our Lab

About Our Lab

Team Behindthefra.me

Always a Beginner: Suzan Pektaş

Always a Beginner: Suzan Pektaş

Team Behindthefra.me

Always a Beginner: Diana Bagnoli

Always a Beginner: Diana Bagnoli

Team Behindthefra.me

Always a Beginner: William Truong

Always a Beginner: William Truong

Team Behindthefra.me

Always a Beginner: Thomas Hoeffgen

Always a Beginner: Thomas Hoeffgen

Team Behindthefra.me